Pay attention unless you like to bleed
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| Joey and Frida fight for world domination. Photo by Will Collette |
Regular interactive play supports cats’ physical health, reduces stress, and strengthens the human–cat bond.
But according to our most recent study, what many people think of as “play” may not be play at all. In fact, these interactions cause cats annoyance or stress.
When ‘play’ isn’t actually play
When playing, both human and cat need to tell apart behaviors that might be threatening in other contexts, such as sudden movements, swatting or chasing.
Research shows people struggle to interpret cat communication and often fail to notice when a cat doesn’t want to play. Even when they do notice, many people choose to continue anyway.
To understand why people might misinterpret or ignore cat stress signals, in our new study we analysed 1,100 comments on social media videos hosted on YouTube, TikTok, Instagram and Facebook depicting harmful “play”.
To avoid viral videos disproportionately influencing analysis, only the first 100 comments from each video were analyzed. Comments came from a mix of cat owners and non-cat owners.
All 11 videos included clear signs of cat distress such as hissing, biting, attempting escape, visible human injuries and, in some cases, cats being physically harmed. Despite this, 75–93% of comments on all videos were positive. How come?





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